USA – Froot loop pop tarts, let me say that again Froot Loop Pop tarts. A new invention from the Kellogg Company to merge two brands into a new treat.
The pop tart idea actually started by a popular food instagram account called @candyhunting. Who claims on the instagram account that they were the first to pop the idea to the company and dared them to do it.
“I posted a mockup of the product earlier this year and urged Kellogg’s to make it happen,” the Instagrammer wrote.
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Froot Loops Pop-Tarts will be out as a limited edition in 2020! I posted a mockup of the product earlier this year and urged Kellogg’s to make it happen. It’s happening. An iconic flavor like Froot Loops would work great as a Pop-Tarts flavor and the co-branding will put sales through the roof. I’m excited. Also, those obviously aren’t the final graphics on their little slideshow.
The company announced early this month that the combo would happen in a limited edition for January of 2020.
“Starting January 2020, two beloved Kellogg brands are combining for a first-ever mash up. Introducing new Froot Loops Pop-Tarts, a tasty, frooty treat with all the deliciousness you’d expect from these two favorites.”
Want to try it?